Each designer from Scrapable creates papers and embellishments for this kit so you get over 80 elements, 69 papers, 3 alphas, word art and 8 templates. And you can get it FREE by spending $10 at the store or purchase it on it's own for only $5. That is a great deal!!!
Here are a few layouts that have been made with this kit to give you some ideas.
You can find the challenge here in the forums at Scrapable.